BAINA takes a modern approach to traditional towelling. While harnessing simplicity in design, BAINA experiments with texture and colour to create form. BAINA elevates an every-day object with the intention to subtly disrupt the neutrality of the bathroom space.
BAINA is more than considered towelling. BAINA represents the reconnection to ones bathing routine. A conscious awakening in preparation for the day ahead, or the slow disconnect of the day that has passed.
BAINA towels are designed with intent, to equally favour design and functionality. Finding the balance between a generously soft handle whilst carefully considering the weight in which the towel absorbs effectively and dries quickly after use.